Accelerating flavor choice with sensory data and digital tools
iSense combines a sensory operation with disruptive digital tools. We create unique sensory profiles for individual flavors, enabling flavor discrimination, comparability and search. We connect Flavor Houses and Food and Beverage manufacturers to generate productivity, commercial reach and accelerate innovation. iSense is the first of its kind.
iSense is digitizing the flavors of 17 bold and innovative flavor houses globally. Nothing would have happened without their trust and their willingness to explore iSense disruptive digital tools. At the same time, 5 significant F&B manufacturers participate already in pilots, Nestlé being one of them.
F&B manufacturers face challenges driven by consumer behavior changes, health and sustainability concerns, and raw material scarcity. To respond and thrive, they need agility and productivity in order to focus resources on consumers and innovation. Agility, low cost base and understanding of local consumer and taste dynamics will further establish as key success factors, driving procurement choice.
Since flavors are not specified for their taste, it is often easier to create new flavors than leverage on existing ones. Until today, there is no independent company that provides an objective measurement of the taste of flavors and no analytical instrument can replace the human palate. As a consequence, flavors remain black boxes. iSense opens the black boxes: we decode flavors to increase speed and productivity at the interface between flavor houses and food and beverage manufacturers.
iSense combines a sensory operation with disruptive digital tools to generate speed, productivity and commercial reach.
An open sensory language tailored to evaluate flavors in tasting solutions: flavor houses or F&B manufacturers can buy it and start talking the same "taste language".
Supports flavor digitization and the understanding of flavor sensory profiles
Assess flavor taste profiles in a reliable and consistent way
Our trained panels generate unique sensory profiles for individual flavors. We call it "digitizing" flavors. It allows comparability and discrimination between flavors and allows for a new disruptive approach to flavor collection management
Your own private and secured digital tool to leverage a precious asset, your flavors collection
Available for F&B manufacturers only and populated with digitized flavors. A sharp and immediate search of flavors beyond your own collection
Optimize your flavor collection, ease and accelerate flavor choice and guide flavor creation. iSense taste data will change the flavor industry dynamics
Visibility and sample request generation
Productive interaction, innovation focus
Sharper flavor offering/choice
Independent, quick and affordable sensory measure
Be first and bring superior value
Sharper briefing, leveraging data
Independent, quick and affordable sensory measure
Approval of local and/or contingency suppliers
Benchmarking and optimizing
Based on independent flavor specification
Resources to focus on consumers
Doing the right thing